Double View Casting Emma | 90% Trusted |

Not just one Emma. All of them. And if you’ve been scrolling through casting announcements lately, you’ve likely noticed a fascinating trend that we’re calling .

What do you think? Which Emma does the best job of switching between the two views? Sound off in the comments below. Double View Casting Emma

They aren't just casting a star. They are casting a conflict. They are giving us two heroes for the price of one. Not just one Emma

Enter the Emmas. Double View Casting is the art of hiring an actress who can be perceived completely differently by two different audiences (or in two different acts of the same film). What do you think

If the lead’s first name is Emma, you know exactly what the director is doing.

We have a confession to make. We are obsessed with Emmas.

For decades, directors looked for a single actor to fit a single role. But today? The smartest productions are looking for two versions of the same person. Specifically, they are looking for an actress who can embody two opposing archetypes simultaneously.